Adult-Only Restaurant Traffic Grows

By on Monday, April 15th, 2013

For the first time in four years, adult-only restaurant visits increased by 1 percent in 2012, according to research firm The NPD Group. The number of adults who visited restaurants with their kids remained flat for the second year in a row, which is better than the previous three years of declines. This doesn’t mean that there aren’t opportunities within the family-friendly category. One interesting data point from the study found that parties with kids contributed $84 billion and 15 billion visits to the industry in 2012; and within the hamburger category alone accounted for $22 billion and 5 billion visits.

Written by Steve Cooper

Steve Cooper is the co-founder and editor-in-chief of Hitched, a service and lifestyle online magazine for married couples. When Steve is not not researching or dispensing relationship information, he's reading, eating or marrying flavors together in the kitchen.

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